Abby meets your audience where they are with the right media at the right time. For six years, she’s been spearheading KAT’s media strategy efforts with advanced targeting and strategic media distribution techniques. A perennial learner, she received a Certification in Digital Fundamentals through the Interactive Advertising Bureau (IAB), our industry’s standard-bearer for online advertising and best practices. In addition to comprehensive digital campaigns, she has a wealth of experience working in traditional media strategies and has overseen many statewide campaigns with a myriad of different distribution outlets, all successful due to her wealth of knowledge. All in all, Abby makes sure your message cuts through the clutter and stands out to your audience.